it's better than good
I help B2B technology companies turn complex GTM problems into clear strategies tied to measurable results.
Work with meBRANDS I'VE HELPED
STRATEGY + EXECUTION
Make what you sell easier to understand, and easier to buy.
Clarify your positioning, audience, messaging, and path to market. From product launches and new markets to website strategy, I connect what you're selling with what your buyers need to hear.
Identify what's standing between you and growth.
Diagnose where the opportunities and constraints really are, then focus your time and budget where they'll have the most impact, across acquisition, lifecycle, conversion, and experimentation.
Make marketing, sales, systems, and data work together.
Know what’s working, what isn’t, and where revenue is getting stuck. I connect your funnel, processes, systems, and reporting so you can make decisions with data you trust.
Apply senior marketing leadership to your biggest challenges.
I can help you set priorities, connect the dots across your GTM motion, manage teams and partners, and roll up my sleeves to deliver what we've planned.
a little about me
I've spent 15+ years building and leading marketing inside B2B technology companies. Along the way, I've learned the hardest marketing problems rarely fit into one discipline. Sometimes you need better positioning. Sometimes you need more pipeline. Sometimes the strategy is right, but something else isn't.
That's why I started Gooder Growth. I bring the experience of an in-house marketing leader to companies that need senior-level expertise without the full-time headcount. I diagnose what needs to happen, then I make it happen.
I would gladly work with Jenay again. She is an outstanding marketing executive and a powerful force multiplier for any organization fortunate enough to have her.
Get in touch
Tell me about what you're working on, and I'll find a time for us to connect.